Antitrust Stories
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Antitrust Stories
Drawing on history, economics, politics, and law, Fox and Crane's Antitrust Stories provide a glimpse behind the texts of well-known legal opinions into the larger-than-life personalities and struggles of their antagonists and protagonists. Cases have been selected to provide a historical sampling of different eras of antitrust enforcement. They range from Standard Oil at the founding of U.S. antitrust to Microsoft in the new economy. This title is an invaluable supplement to any antitrust casebook, and the inclusion of cases with international aspects, including GE/Honeywell, Empagran, and Alcoa, makes it useful for courses on comparative or international competition policy. It is also useful as an assigned text for an undergraduate course in economic history or business regulation.
The Routledge Companion to Marketing History
The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design and branding, pricing strategies, and consumption behavior. While other collections have provided an overview of the history of marketing thought, this is the first of its kind to do so from the perspective of companies, industries, and even whole economies. The Routledge Companion to Marketing History ranges across many countries and industries, engaging in substantive detail with marketing practices as they were performed in a variety of historical periods extending back to ancient times. It is not to be missed by any historian or student of business.
The Future of International Competition Law Enforcement
While forces of globalization have created a genuine global marketplace, global rules safeguarding the competitive process in this marketplace have not emerged. International cooperation among national regulators and enforcers is therefore needed to create a competitive global business-environment. The Future of International Competition Law Enforcement, using the variety of legal instruments available to the EU as a point of departure, undertakes an original assessment of the EU's cooperation agreements in the field of competition law The work’s focus is on the bilateral sphere, often labelled as a mere 'interim-solution' awaiting a global agreement; further attention is given to competition provisions in free trade agreements as well as the main multilateral initiatives in this field, in order to determine their relative value.