Beyond Disruption
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Beyond Disruption
Author: W. Chan Kim
language: en
Publisher: Harvard Business Press
Release Date: 2023-05-02
USA TODAY BESTSELLER Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth. Disruption dominates innovation theory and practice. But disruption, for all its power, is destructive—displacing jobs, companies, and even entire industries. Are we missing an alternative approach to innovation and growth? With three decades of research, the #1 global bestselling authors of Blue Ocean Strategy, W. Chan Kim and Renée Mauborgne, reveal another way to innovate and grow. Just as Blue Ocean Strategy redefined the essence of strategy as creating not competing, BEYOND DISRUPTION redefines and expands the existing view of innovation by introducing a new approach, nondisruptive creation, that is free from the destructive displacement that happens when innovators set out to disrupt. Kim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this new approach to innovation allows companies to grow while also being a force for good. With examples that reach across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows: Why nondisruptive creation matters to all of us and why it is likely to become even more important in the future How it complements disruption and how you can identify and execute on nondisruptive opportunities How companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society A practical guide for driving innovation and growth, the rich research behind the book, coupled with its frame-breaking message, make it the must-read book for the next generation of innovators.
Beyond Disruption
In this work Jean-Marie Dru describes disruption as a universal language of change that allows advertisers from all over the world to form a common strategy.
Beyond Disruption
Author: George P. Shultz
language: en
Publisher: Hoover Institution Press
Release Date: 2018-06-01
In Beyond Disruption: Technology's Challenge to Governance, George P. Shultz, Jim Hoagland, and James Timbie present views from some of the country's top experts in the sciences, humanities, and military that scrutinize the rise of post-millennium technologies in today's global society. They contemplate both the benefits and peril carried by the unprecedented speed of these innovations—from genetic editing, which enables us new ways to control infectious diseases, to social media, whose ubiquitous global connections threaten the function of democracies across the world. Some techniques, like the advent of machine learning, have enabled engineers to create systems that will make us more productive. For example, self-driving vehicles promise to make trucking safer, faster, and cheaper. However, using big data and artificial intelligence to automate complex tasks also ends up threatening to disrupt both routine professions like taxi driving and cognitive work by accountants, radiologists, lawyers, and even computer programmers themselves.
