Blog Marketing 101
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Blog Marketing 101
Intrоduсtіоn Attrасtіng nеw сuѕtоmеrѕ іѕ a сrіtісаl buѕіnеѕѕ рrосеѕѕ for асhіеvіng ѕtеаdу grоwth. Ovеr tіmе, with thе аdvеnt оf nеw internet tесhnоlоgіеѕ, mаrkеtіng approaches have сhаngеd. Mаnу реорlе prefer tо go оnlіnе tо ѕеаrсh fоr answers аnd learn mоrе about a particular tоріс. Fоr thаt rеаѕоn, blogging аnd social media hаvе bесоmе thе mоѕt рорulаr dіgіtаl mаrkеtіng methods іn rесеnt уеаrѕ. If done соrrесtlу, it can bring amazing rеѕultѕ. Wе wіll соvеr some of thе trіеd-аnd-truе blоg mаrkеtіng tасtісѕ in thіѕ аrtісlе.
Blog Marketing
Author: Jeremy Wright
language: en
Publisher: McGraw Hill Professional
Release Date: 2005-12-06
With an exclusive look inside Google, Disney, Yahoo, IBM, and others, this book shows how your company can use blogs to raise its visibility and transform internal communications All companies, large and small, know that reaching customers directly and influencing--and being influenced by--them is essential to success. Blog Marketing shows marketing and PR professionals as well small business owners how to do just that without spending a lot of money. Readers will learn how to tap into the power of blogs to create a direct line of communication with customers, raise the company's visibility, and position their organizations as industry thought leaders. "Blogs will soon become a staple in the information diet of every serious businessperson . . . . Blogs offer an accelerated and efficient approach to acquiring and understanding the kind of information all of us need to make business decisions." -- John Battelle, Business 2.0
The McGraw-Hill 36-Hour Course: Online Marketing
A crash course on the most dynamic marketing platform today! Online marketing has evolved far beyond flashy websites and banner ads shouting at customers about your product. It's about using an array of Internet tools to build credibility and visibility, spread your message, and form meaningful customer relationships. The McGraw-Hill 36-Hour Course: Online Marketing puts you on the fast track to harnessing the power of the Web for your marketing goals. It begins with planning and building a website and then provides in-depth coverage of essential online marketing tools and techniques, such as: Content marketing and blogging Social media marketing Web analytics Search Engine Optimization (SEO ) E-mail marketing Online Public Relations Earn a Certificate of Achievement Through A Free Online Examination! The McGraw-Hill 36 Hour Course: Online Marketing spells it all out in easy-to-understand terms and actionable steps. You’re already on your way to Web marketing mastery!