Digital Pr
Download Digital Pr PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Digital Pr book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages.
All About PR In The Digital World For Beginners
The book ‘ALL ABOUT PR IN The DIGITAL WORLD FOR BEGINNERS’, is a prolific creation by India's leading digital PR and marketing firm called Teamology Softech Media Services Pvt Ltd. This revolutionary masterpiece takes its readers on a voyage of practical understanding of the various facets of digital PR and its converging topics of digital marketing. Empower your career with the essential knowledge of Digital PR and marketing with this quick read today! If you are a business owner, student, public relations professional, digital marketer, or just anyone who wants to do some practical snooping in the world of public relations, this book is the basic knowledge you must master. Specially designed for beginners with examples from real life to make the context look more appealing, this book has the essence of its author and certified digital marketer Gulrez Alam's profound knowledge in the digital PR and marketing domain. It's not any of those random books where topics relevant to PR are resourced and clubbed together with jargons that confuse the readers, this book is a simple yet inspiring excerpt with real-life practical demonstrations that are necessary to get a hang of the various contemporary aspects of PR. The visionary and Managing director of two successful ventures, Mr. Alam has helped over ten thousand clients in leading PR campaigns on their front, during which, he realized that in the actual online world, people have a very vague insight on how practically digital public relations work to grow the brand reputation and authority of businesses/influencers in the long run. This was the inspiration that enabled him to compose a simple but knowledge-rich book. Just like Teamology, this book, 'About PR in the Digital World: For Beginners' is one of India's first complete introductions to the basics of public relations and its convergent topics of digital marketing, SEO, and brand promotion. Written for beginners, this book is the ultimate guide to be fully acquainted with the updated concepts of Public relations in India and the role of digital marketing in advancing how PR functions in today's world. In this world of technological integration, the know-how of digital marketing has not only become an existential necessity but a factor that sets apart two individuals in any vocation because of the insights generated by reading such texts. Public relations is the art and science that each entity must make oneself familiar with, to decode how scores of businesses/influencers are leveraging the power of online media to boost their growth and how can you too! This book is not only meant for corporates but for anyone who wishes to scale his/her future value and reach by effectively utilizing the power of online mediums to drive crazy results! Get your copy now and dive into the easy peasy guide by an ace digital marketer to become the part of the superfamily of visionaries who want to stay upbeat and have a kicking career ahead. Happy Reading!
The Ultimate Guide to Content Marketing and Digital PR
Ever wanted to get your business featured in publications like Forbes, National newspaper websites, magazines and trade journals? Perhaps you've noticed the rise of blogging and wondered how your business can tap into this ready-made network of highly influential people to boost your credibility and get in front of your perfect target audience? In this groundbreaking book, the superstar Digital PR team from Exposure Ninja break down step-by-step their process for getting any business in any market coverage in the most relevant online publications. Whether you want to build credibility to become an authority, drive traffic to your website or attract the sort of links that turbocharge ranking, this book will walk you through the process. You will discover: How businesses of all size - from 1 person to 100,000 people - can utilise Digital PR for free publicity. How to identify the perfect market to maximise the impact of your Digital PR. How to generate ideas and angles for stories that publications will bite your hand off for. The 'secret underworld' of Sponsored Content and how to utilise it for maximum profit. How to use Content Marketing to spread your reach through infographics, articles, and videos. How to find and connect with the most influential bloggers in your market and have them sing your praises publicly to their audience. How to use contests to boost your social media following (including one example that generated over 3,000 entries for less than the price of three cups of coffee). How and why to use live events to explode your online visibility (clue: the strategies in this section won't have even occurred to your competitors). How to create and manage a workable digital PR campaign in whatever time you have available, whether it's 20 minutes per week or 8 hours per day. How to use two hashtags on Twitter to 'unlock' a hidden world of journalists desperate to write about you (clue: see an example of this strategy where we sent 3 tweets which got us featured in Forbes, The Telegraph, and The Guardian websites in less than 2 weeks). What most businesses don't realise is that journalists, editors, and bloggers are crying out for good stories to write about. Provided that you understand exactly what they are looking for and how to position your business in a way that makes you interesting, rather than have to push push push, these gatekeepers will be coming to you asking for more! About The Authors Charlie and Luke head up Exposure Ninja's Digital PR team. With years of experience running campaigns for businesses in every imaginable market (and even some unimaginable ones!), they have developed a set of simple, easy-to-follow systems that mean any business can get the sort of visibility online that previously seemed out of reach.Tim Cameron-Kitchen is a 5-time bestselling author and Head Ninja at Exposure Ninja. Having helped tens of thousands of businesses to improve their online visibility and attract more customers from the Internet, he is one of the UK's leading Digital Marketing authorities and now runs the 65-strong digital marketing company Exposure Ninja. Who Is This Book For? Whether you are a solopreneur looking for free advertising or a large multinational wanting to develop a Digital PR strategy to tap into the new generation of online authorities, this book will guide you through the processes that Exposure Ninja uses day in, day out to get coverage for their clients in any market. From e-commerce stores to tradesmen, the range of strategies covered in this book means that whatever you sell and to whomever you sell it, you'll find the perfect angle for you.Hidden ExtrasThis book comes with FREE lifetime updates and a digital marketing review worth £198. Details inside.
The Digital PR Playbook
Looking to elevate your digital PR game? Want to unlock the true power of digital PR? The Digital PR Playbook delves into its dynamic fusion of traditional PR, content marketing and SEO. The book has been written by JBH's team of experts, who have over a decade's worth of experience working on digital PR strategies and campaigns for B2B and B2C clients. It will offer you useful advice and insight, alongside real-life examples that you can utilise to execute your own PR strategy. What you'll learn? The Basics: What is digital PR? Why do you need it? Links: A deep dive into link building, the different types of backlinks, and how to execute a successful backlink campaign. Campaign Planning: Expert tips on creating a campaign from ideation, through to creation, and outreach Digital PR Tactics: Hero campaigns, newsjacking, feature pitching, product placements, and leveraging internal experts. Outreach: How to write outreach emails and create media lists, to international outreach, and how to ask for those all-important links. Google Search Algorithms: The impact of new updates and algorithms on your digital PR efforts. Measurement and Performance: KPIs, Share of Search, and Quality vs Quantity of links. Digital PR and SEO Terms: The PR Dictionary provides you with a definition of all the most used Digital PR and SEO terms in the industry. Who is this book for? Whether you're new to the PR scene or you consider yourself already a pro, this playbook is beneficial for all levels. It will equip you with the tactics you'll need to know to earn those quality links, increase rankings, and drive brand growth. About JBH Launched in 2013 by three friends and colleagues, JBH is a digital PR and SEO agency with offices in Manchester and London. Our award-winning team has built a reputation for delivering outstanding results for brands around the world. Our unique blend of SEO strategy, on-page performance, and digital PR campaigns consistently generates results with measurable impact that line up with important commercial goals. We're experts at earning highly relevant and authoritative backlinks that, when combined with effective on-page and technical SEO strategies, have been proven to boost organic visibility and build brand fame.
