Valuable Content Marketing
Download Valuable Content Marketing PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Valuable Content Marketing book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages.
Valuable Content Marketing
Author: Sonja Jefferson
language: en
Publisher: Kogan Page Publishers
Release Date: 2015-07-03
WINNER: Small Business Book Awards 2016 - Community Choice - Social Media Category WINNER: Small Business Book Awards 2014 - Community Choice - Marketing Category (1st edition) Make sense of content marketing in the digital world with this award-winning, practical guide to using content to grow your business and raise your brand. From websites, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever before. Get it right and you have a huge opportunity to connect with clients and customers in ways they appreciate and trust - they will be knocking at your door wanting to do business with you. Valuable Content Marketing shows you how to create and share the type of information that clients, customers and search engines really want - on your website, using social media and through more traditional methods. Including new ideas and examples, step-by-step action lists, quick tips and goal-driven chapter summaries, this fully revised second edition will show you how to get better results from your marketing efforts with valuable content that really works. Whether you are starting a business or aiming to grow, this book makes understanding the key concepts easier than ever, providing inspiration from small companies like software development from Desynit to household names like HSBC.
Valuable Content Marketing
Unthink what you've learned about sales and marketing communication. If you want to engage potential customers and help your business stand out from the crowd, you need to start doing things differently. From websites to white papers, blogs to tweets, to newsletters and video, now more than ever content is king in the digital world. Get it right and you have a huge opportunity to connect with clients and customers in ways they appreciate and trust - they'll soon be knocking at your door wanting to do business with you. Valuable Content Marketing shows you how to create and share the type of information that clients, customers and search engines really want - on your website, using social media, and through traditional print methods. Whether you're starting a business or looking to grow, this book shows you how to get better results from your marketing efforts.
Valuable Content Marketing, 2nd Edition
Market a business by creating and sharing valuable content which gets the message across in the right way to attract more clients and customers.